With illegal hoarding and advertisements emerging a big menace in the capital city, the Bhubaneswar Municipal Corporation (BMC) is working on developing a GIS-based integrated portal and mobile application to regulate display of advertisements effectively and increase revenue generation. Accordingly, the corporation has sought request for proposal (RFP) from stakeholders to finalise the agency and handover the task of developing the software for the same.Officials said the civic body intends to digitise the records of outdoor media advertisement such as hoardings, bulletins, kiosks, LED display etc displayed on both government and private lands and buildings by the advertisers.